Social Media Marketing That gets results
What Is Paid Social Media Marketing
for restaurant marketing?
Its the process of creating Paid marketing campaigns through Social media platforms such as tiktok, insta, Facebook etc to promote a service or product.
Marketing campaigns can be in different formats such as text, Images, Videos, reels and carousels etc. It all depends on your overall marketing goal & strategy, paid social media gives you all the relevant metrics to evaluate how successful your campaigns are.
Measuring certain metrics such as;
Cost Per Click (CPC). The price a business pays each time their ad is clicked on.
Daily budgets can be set for your Ad Campaign. The price you pay per click all depends on a certain factors such as:
Key word competition and target audience.
How relevant your ads are and the quality of the advert being displayed results in a lower CPC
Where your advert is shown can also be a factor in the overall CPC and also the time and day your adverts are shown, can result in a higher premium
Cost per Action ( CPA )
This form of marketing is where a business would pay, say an influencer a certain amount for a specific action that an audience would take such as clicks, sales, or sign-ups
This is extremely effective as you only pay for a specific outcome. and helps to control your marketing budget.
Return on Ad spend (ROAS)
is a metric that measures the revenue generated for every pound spent on advertising.
This is an easy way to assess how well each marketing campaign has performed
These metrics look at it from a marketing campaign
Return on Investment ( ROI )
Return on Investment measures the overall profitability on an ad campaign, This takes into account the overall costs of the product or service.
How can Paid Marketing help me
This form of paid marketing gives you such valuable data and insights into your Ad Campaigns that it enables you to be more specific about who you target and how you go about reaching your ideal audience.
Having this level of control over your marketing campaigns can delivery results that traditional marketing methods cant compete with, such as higher lead conversion and lower ad spend.
Whether you're a one man band or a large National Brand, paid social media marketing is a must in todays online presence.
Relying Solely on Organic Content has its limits, Paid Marketing gives you the relevant tools to reach a completely new audience in a short amount of time, resulting in instant Brand awareness, more website visits, higher customer engagement and a greater ROI.
Your target audience is already on social media, so why not go to their playground.
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We Create Marketing campaigns that get results
The wrong kind of marketing can be very costly and a waste of time.
But the right type of marketing can be very profitable and rewarding
Why would you show your ads to an audience who doesn't care about your product or service?
Of course not!
By targeting the right audience we getter better results and return on investment
It all starts with a simple process.
First, we need to understand you and your business. Then, we can create a clear marketing strategy that matches your overall goals.
These are the building blocks to running a successful marketing campaign
Whether it's getting customers to your website, creating brand awareness, customer engagement or educating your audience.
We have the necessary skills to help you be the business you deserve to be
Different Social media platforms for different audiences
Lets ChatDifferent Social Media Platforms have
different audiences
Which platform is right for your business all depends on your marketing goals.To achieve the best results from your marketing campaign you need to know which sites your core audience uses to view content.We offer marketing across the following platforms:
- Youtube
- Insta
- TikTok
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